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East Midlands
STEAM data
The following data shows the value and impact of tourism in the East Midlands as a whole carried out by Global Tourism Solutions (UK) Ltd using their STEAM (Scarborough Tourism Economic Activity Monitor) model.
| Annual Headline Figures – The East Midlands | 2003 | 2004 | 2005 | 2006 |
2007 |
2008 |
2009 |
| Economic impact of tourism | £4.9187bn | £5.067bn | £5.352bn | £5.601bn |
£5.918bn |
£5.987bn |
£6.054bn |
| Total tourist numbers | 139.804m | 139.527 | 143.561m | 142.87m |
144.147m |
141.46m |
141.78m |
| Number of staying visitor trips, both overseas and domestic | 14.8m | 15.11 | 15.43m | 15.87m |
16.37m |
15.97m |
15.53m |
| Number of staying visitor nights, both overseas and domestic | 41.38m | 41.59m | 42.74m | 46.1m |
47.43m |
46.41 |
45.74m |
| Spend by staying visitors, both overseas and domestic | £1.85bn | £1.92bn | £2.02bn | £2.22bn |
£2.38bn |
£2.368bn |
£2.409bm |
| Number of day visitor trips | 125m | 124.42m | 128.13m | 127m |
127.78m |
125.49m |
126.25m |
| Spend by day visitors | £3.066bn | £3.132bn | £3.327bn | £3.377bn |
£3.541bn |
£3.619bn |
£3.645bn |
| Employment supported by tourism expenditure – full time equivalents* | 94,563 | 93,635 | 95,124 | 95,338 |
97,828 |
96,852 |
98,699 |
| *Full time equivalents (FTEs) Includes people involved in seasonal and part time work, with figures worked out to the equivalent full time value | |||||||
The key findings of the research undertaken in 2009 has been summarised in a Volume and Value of Tourism 2009 report.
Strategy for the East Midlands Visitor Economy Update
East Midlands Development Agency (emda) is now consulting on the future development of the visitor economy over the next ten years.
More →
- Pub finalists announced in 2010 ‘tourism oscars’
1st September 2010
- East Midlands Tourism Strategy (PDF)
- East Midlands Strategic Plan 08-11 (PDF)
- Let's talk growth and survival (PDF)
2010 Finalists Announced
Find out who the finalists of the 2010 East Midlands Toursim Enjoy England Excellence Awards are More
New Olympic Inspired Images
Three new images have been added to EMT's portfolio of Olympic inspired images. The images feature local athletes performing their chosen sport at a number of the regions tourist attractions.